Google

On a wave of economic uncertainty we saw the birth of the whole new type of social media networks and applications focusing on customer acquisition. In other words, those networks and utilities concentrate on helping companies and small businesses to find the qualified leads and their interfaces are specifically built to nurture relationships with potential customers.

In these series of posts we’ll take a look at some of these networks and see how they can help your business.

We won’t be talking here about “the big 3″ social networks (Facebook, Twitter and Facebook) or about Google Plus that grows with such speed that experts begin to question whether Facebook will be able to hold its leading position for long.

Tagged as: Behemoths, Business Agenda, Business Opportunities, Business Relationships, Cold Welcome, Concentrates, Customer Acquisition, Economic Turmoil, Economic Uncertainty, Efficient Marketing, facebook, Google, hootsuite, linkedin, Marketing Techniques, Media Networks, Small Businesses, Social Aspect, Social Networks, Social Trend, twitter, Unwritten Rules

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Social Squatting – a New wave of Cyber Squatting

The newer wave of name squatting can be observed in social networks. Social influencers (social network users with tens of thousands followers) enjoy huge traffic to their hubs. So it was only a matter of time before misspelled versions of social influencers’ usernames would spread like a wildfire. I suggest a name of social squatting for this tactic.

Tagged as: Black Hat, Clout, Cybersquatting, domain misspelleings, Domain Names, Exact Replica, flickr, Genius, Google, Hackers, Identity Theft, keyword-rich domains, klout, knowem, Marketers, Marketing Efforts, Media Management, Media Marketing, misspelled domains, Misspelling, Misspellings, New Trend, New Wave, proscore, proskore, seeme, social squatting, Social Trend, sokule, Spelling Mistakes, Traffic Generation, Typosquatting, Useful Tools, xeeme

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There are a lot of different aggregators, and they all pretty much parrot each other in functionality which makes them unworthy of any special attention. Amplify.com was smart enough to find its own unique angle which allowed it to stand out from the crowd.

If you were a blogger who had a hard time to express your idea or message in 140 characters, but still wanted your message to appear on Twitter, you could just write a long post in Amplify, post it and it would be posted to Twitter, Facebook ,Tumblr, Freindfeed and many other social networks.

Tagged as: Aggregator, Aggregators, Amplify, Arrow, Astonishing Success, Back Links, Blogger, Bloggers, Business Model, facebook, FriendFeed, Google, Hard Time, Media Networks, Panda, Peculiarity, social aggregators, Social Communications, social media distribution, social media networks, Social Networks, social networks review, Social Noise, Social Space, Social Structure, tumblr, twitter, Usp

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If you look at any major search engine, you see two different types of results displayed on search engine result pages for any popular keyword – paid results and organic results. Organic results are generated based on complex ranking algorithms which differ from search engine to search engine. Rankings for any particular site could be improved through thoughtful and skillful SEO campaigns.

Paid Search Marketing (or Paid Search Optimization, if you prefer) is responsible for the placement and optimization of paid results. Paid results could be displayed not only on SERPs (search engine results pages), but also on any other site that agrees to be a part of search network and displays relevant advertisement.

Tagged as: Abbreviation, adchoice, adsense, adwords, Affiliated Networks, Algorithms, Email Marketing, Expert In Online Marketing, Google, Marketing Affiliate Marketing, Marketing Email, Media Marketing, Nonsense, Online Email, paid search marketing, paid search optimization, Phrases, Placement Optimization, search engine marketing, Search Engine Optimization, Search Engine Result, Search Engines, Search Optimization, Sem, seo, Seo Campaigns, Serps, Subject Matter, Traffic Generation Methods, Variation

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