Followers

I am not going to drop names here but there are quite a few celebrities with 1,000,000+ followers who only follow a handful of people. Many twitterers agree that their tweets are worthless. Yet people continue to follow them out of curiosity. It doesn’t mean however that their influence is very strong.

Sure, there are @techcrunch and @mashable, each with over 1,000,000 followers. Both are very worth following. But on each TechCrunch there are hundreds of celebrities and buffoons whose tweets are absolutely useless.

On another hand, there is @GuyKawasaki who doesn’t have 1,000,000 followers yet. But his influence is much bigger on social networks than that of many celebrities.

So the social influence is not a question of a followers-to-friends ratio, rather it’s ameasurement of reach and engagement.

Tagged as: Better Chance, Blogosphere, Celebrit, Correlation, Debate, facebook, facebook influence, Fans, Follower, Followers, following size matters, guy kawasaki, Image, Many People, mashable, number of twitter follows, Online Communities, Perspective, Real People, Relationship, Scripts, Size Matter, social influence, Social Media Today, social network, Social Networks, TechCrunch, Trending and Popularity, twitter, twitter influence, twitterati, Wikipedia

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…Did I find some magic bullets? Do I practice technological voodoo? Do I implement black-hat SEO tricks?
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You need to have your own voice, something that differentiate you from the crowd and that makes your followers to pay attention to your tweets in the ever-growing noise of main Twitter stream.

Tagged as: Apis, Apps, Followers, Leadership, leadership in social networks, Magic Bullets, Marketing System, social leader, social leadership, Social Marketing, Social Networks, techno-voodoo, Trial Basis, Tweets, Voodoo

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…Another aggregator I would advise to use is Sokule. It’s somewhat similar to ping.fm, only for businesses. It’s still young and has many new features in development. Since its basic version is limited to 140 characters, I would advise you to use it for networks with status updates, while use ping.fm for blogging….

Tagged as: Advice, Aggregators, Api, Audience, Easy Web, Exponential Growth, Followers, Knowledge Networks, Little Bit, Members, Network Of Friends, Own Network, Ping, Social Marketing, Social Networks, Technology, twitter, Web Interface

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And instead of watching your twitter following growing by many thousands every month (like I do), you’ll get a lot of negative responses from people. What’s even worse your social credibility will be damaged, and it’s not so easy (if at all possible) to restore.…

So go right now and set up your own profiles the right way: Right Ways to Monetize Social Media

Tagged as: Aggregators, Bank Account Numbers, Bitter Truth, brand name protection, Consistent Message, Conversations, Credibility, facebook, Followers, Headache, Job, knowem, Marketers, Media Fans, Multi Media, Negative Responses, online branding, People, Relationship, ron capps, Sidebar, Social Marketing, Social Networking, Social Networks, Thousands Of Dollars, Time Fee, Tip Of The Iceberg, twitter, youtube

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